Category Management
Product Innovation

Inspire Successful Product Innovation.

Map the hunting ground and identify the market trends with the highest Sales potential to build a successful new products pipeline.

Product Optimization

Improve Product Market Reception.

Provide your Sales team with all the competitive trade data they need to persuade the Retailers' buyers and maximize your product assortment distribution.

Optimize your Product Assortment performance.

Discover all the opportunities to improve the performance of your current line-up. Optimize price for higher margins/volumes, identify fixable weaknesses, and trim the dead branches.

Find your next acquisition target.

Identify the best candidates to grow your Brand Portfolio by accurately assessing their Sales performance, Brand fit, and the untapped potential you can unleash.

M&A Strategy

The best Insights-as-a-Service Platform for Innovation:

A prism
Global

Behavioral

Millions of spontaneous consumer reviews describe real-life post-purchase behavior.

Fast

Immediate

You can get accurate answers about the newest market trends with a few clicks.

Actionable

One Source

Get all the relevant answers from one source in just a few clicks - no stitching required, no insight gaps left.

Granular

Full Coverage

Simultaneously analyzes 100% of Products so that you see the whole market picture without the risk of missing anything.

Immediate

Ongoing

A live stream of what's happening in the market as it evolves so that you can see relevant trends as they happen.